How much should a logo design cost? - DOJO Creative
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How much should a logo design cost?

Having a professionally designed logo is essential for a business whether it is startup or has been around for years. It gives a client that all-important first impression of your business. The logo conveys a message about your brand.

A do-it-yourself logo could give people the impression you are a fly-by-night operation. A quality logo imparts an aura of trust, a feeling of this is an organization I want to do business with. A logo defines your business.

Think of some of the iconic company logos: McDonald’s Golden Arches, Nike’s Swoosh, FedEx with the white arrow between the E and X and Target’s Target.

Logo design cost depends on different factors

So how much should a logo design cost? The answer depends on how important it is to you to try to stand out from your competitors. A logo designer needs to combine artistry, insight into your business, understanding of what messages various colors convey and a bit of inspiration to come up with just the right logo. You are paying for the graphic designer’s talent and time. You get what you pay for.

You can pay as little as $5 for a logo or up to $50,000 if doing a full brand revamp. Big corporations spend far more to come up with their logos. For a high-quality logo you can expect to pay between $2,500 and $3,500.

Remember, your logo is going to be all over your business. It will be on your website, business cards, letterhead, advertising and social media to begin with. Hopefully it will eventually be on vehicles, buildings and elsewhere.

Quality logo will help company stand out

A quality logo will help grow your brand. The logo will tell a customer what your company is about. It will help bring in a higher level of clientele. A quality logo will help your company stand out from the crowd. A quality logo is well worth the investment.

Dojo Creative is a web, print, branding and digital marketing company that can help your company design a logo that will help it stand out from the crowd.